SearchTools.ai's automated opinion — blended from public reviews, community signals, and development activity. Not an editorial rating or statement of fact.Click the score for the full breakdown.Quality
Estimated visits per month, across the web app and mobile apps.Visits5.8M/mo
Largest visitor share — 15% of traffic from United States.Top region15%United States

What it is

Overview

Make addresses the challenge businesses face when dealing with siloed systems and manual processes that slow down operations across departments. Organizations struggle to connect disparate applications, automate repetitive tasks, and deploy AI effectively at scale without technical complexity.

At a glance

Usability & Quality overview

Inputs
Outputs
Platforms

Best for

  • agencies building moderately complex automations
  • operators wanting visual workflow builder
  • users needing real branching capabilities

Watch out for

  • operations-based pricing model that may surprise users with costs
  • error handling that gets fiddly when automations scale to complexity
Real product, not a wrapperIndependent product

Make provides sophisticated workflow automation that chains multiple steps without requiring manual prompting at each stage. It integrates with over 3,000 business applications that users already work in daily. The visual drag-and-drop interface significantly improves the automation building experience compared to manual API scripting or basic webhook tools.

Strong evidence

Quality score

Updated monthly·377 ratings analyzed·3 sourcesHigh confidence
79/100
90-day trendStable

Make A powerful visual workflow builder for complex automations with superior branching, but operations-based pricing can surprise users

Score breakdown
=79/100
User verdict ×40 26Adoption ×22 18Honesty ×16 15Trust ×10 7Value ×12 11Adjustments +221 to reach 100

This score is our editorial judgment, computed automatically from the sources, weights, and dates shown above. It reflects the data we could verify as of July 15, 2026, not a guarantee or statement of fact about Make. Third-party ratings and quotes belong to their original platforms and authors. Thin data lowers our confidence label, and we say so instead of guessing. Work on Make? Dispute any datapoint and we will review it, publish your response, and correct verified errors.

Plans

Pricing

Pricing modelFree

How free is free?

Free with limits

Free tier available but users report hitting usage walls; paid plans for heavy automation

What you get for free

  • No credit card required to start
  • No time limit on free tier
  • Access to 3,000+ app integrations
  • Visual workflow builder

Behind the paywall

  • Higher operation limitsPaid plans
  • Premium supportPaid plans

Cost to actually use

Based on 21 classified review complaints about rate limits, credits, and billing.

CasualFree tier covers occasional automation workflows comfortably.
DailyDaily users likely hit operation limits and face platform stability issues.
HeavyHeavy automation requires paid plans due to operation limits and reliability needs.

Community feedback

Aggregated reviews

Ratings and quoted comments below are aggregated from third-party sources and reflect those users' views, not SearchTools.ai's.

What reviewers talk about

themes inside the Sentiment pillar — not score ingredients

63Output Quality53 mentions
Scored from 53 mentions · medium confidence
POSITIVE trustpilot

Make.com changed my life. I love it so much. Simplicity of how it works, it has everything I need and saves so much time. This is one game changer that uplifted everything I do by 500%. I am really grateful for the fact that their company exist. As well their customer service is

NEGATIVE trustpilot

Extremely frustrated with this solution. Even with ai the limitation of it could not make a simple action as selecting randomly products from my shopify store and publish them on social media. Big error that I did trust AI and selects it over Zapier. Big big mistake. Pay a little

POSITIVE trustpilot

Perhaps the best workflow automation tool in the market. Very generous free credit limit too. It was a great help in setting up our booking page automated text message notification.

NEGATIVE trustpilot

It is very complicated to work with. I have very well written prompts for chatbots and they are struggling as well. I worked 6 days on a scenario to create automated pinterest pins from 70 exciting blogs, and I just have to give up. Modules, cursors,. filters... it never works th

53Value & Pricing27 mentions
Scored from 27 mentions · low confidence
POSITIVE trustpilot

I needed a very simple automation. When I get a 5-star review, post it on my Facebook Page. Zapier could not handle this. Integrately only works behind an expensive paywall. Make offers this for free, and their plans are reasonable. I don't think the UI is as simple and as user f

NEGATIVE trustpilot

Our account somehow got hacked and spent several thousand dollars and they keep just sending us to an outdated wiki!!! There is no support with this company and the only way to contact anyone is for sales!!! This might be a little cheaper than other options but good luck if somet

NEGATIVE trustpilot

Un flow échoue ? retentons le toutes les 20 min non stop sans même un mail ou une notification pour prévenir l'user : ca permet de facturer a fond facilement ! Mauvais calcul, tu le feras une fois, pas deux. Très heureux d'avoir découvert ce patern digne des plus grands arnaqu

NEGATIVE trustpilot

Very nice tool with a lot of integrations – a real time saver. But it’s unfortunate that support is not replying. I had an issue when the system lagged and charged me 5× the credits instead of 1×. I ended up paying five times the amount, and support has never responded (it’s alre

24Reliability15 mentions
Scored from 15 mentions · low confidence
POSITIVE trustradius

Best integrator out now (still) | Make is really good at being the single source of truth for my clients workflows. It's easy to see how many operations were used, rerun scenarios if they've errored out, and to be able to access those to validate the data. Except for the odd use

NEGATIVE trustpilot

This is absurd platform, I'm a software engineer and unlikely had to use this... - Breaks all the time - Freaking expensive - Not scalable - Whenever they introduce new feature everything breaks. Fun thing it runs, but you have to redo half of your work!

NEGATIVE trustpilot

Super complicated to set it up. Then I managed, it worked for a few months and then it stops working, I don't understand what the problem is. The worst part is not this one, it's that is basically IMPOSSIBLE to contact customer service, no no no way! Even in the page of open a ti

NEGATIVE trustpilot

NON SI CAPISCE NULLA SE NON TI AIUTANO NON VAI AVANTI CREATA SICURAMENTE DA PSICOTICI A BREVE L'ABBANDONO!! ABBANDONATA MAI VISTA PIATTAFORMA COSI' ILLOGICA FATTA MALE LENTA PIENA DI BUGS, ERRORI SU ERRORI ANCHE SE E' TUTTO GIUSTO, LA VERGOGNA DELLE VERGOGNE!!! MAI VISTA UNA PIA

48Support10 mentions
Scored from 10 mentions · low confidence
POSITIVE trustpilot

Make is an excellent automation platform. It's powerful, flexible, and allows you to build workflows for almost any use case. What impressed me the most, however, was their customer support. The team is responsive, attentive, and genuinely human in the way they handle requests.

NEGATIVE trustpilot

Our account somehow got hacked and spent several thousand dollars and they keep just sending us to an outdated wiki!!! There is no support with this company and the only way to contact anyone is for sales!!! This might be a little cheaper than other options but good luck if somet

NEGATIVE trustpilot

Super complicated to set it up. Then I managed, it worked for a few months and then it stops working, I don't understand what the problem is. The worst part is not this one, it's that is basically IMPOSSIBLE to contact customer service, no no no way! Even in the page of open a ti

NEGATIVE trustpilot

NON SI CAPISCE NULLA SE NON TI AIUTANO NON VAI AVANTI CREATA SICURAMENTE DA PSICOTICI A BREVE L'ABBANDONO!! ABBANDONATA MAI VISTA PIATTAFORMA COSI' ILLOGICA FATTA MALE LENTA PIENA DI BUGS, ERRORI SU ERRORI ANCHE SE E' TUTTO GIUSTO, LA VERGOGNA DELLE VERGOGNE!!! MAI VISTA UNA PIA

61Ease of Use71 mentions
Scored from 71 mentions · medium confidence
POSITIVE trustpilot

Make.com changed my life. I love it so much. Simplicity of how it works, it has everything I need and saves so much time. This is one game changer that uplifted everything I do by 500%. I am really grateful for the fact that their company exist. As well their customer service is

NEGATIVE trustpilot

A waste of time. Very bad user interface, it doesn't what kind of modules (elements) I inserted so I can't make a revision of my workflow. I want to import a text from a Notion page but it's very complicated. Interface slow to respond. I don't find the AI assistant that was time

NEGATIVE trustpilot

NON SI CAPISCE NULLA SE NON TI AIUTANO NON VAI AVANTI CREATA SICURAMENTE DA PSICOTICI A BREVE L'ABBANDONO!! ABBANDONATA MAI VISTA PIATTAFORMA COSI' ILLOGICA FATTA MALE LENTA PIENA DI BUGS, ERRORI SU ERRORI ANCHE SE E' TUTTO GIUSTO, LA VERGOGNA DELLE VERGOGNE!!! MAI VISTA UNA PIA

NEGATIVE trustpilot

The most complicated workflow I’ve ever encountered. I spent days upon days to get a simple workflow sorted ahead of new employment kick off just because I paid and want to maximise the use but does not work. No specific guide or use case description of each module before use. Yo

68Trust derived from dimensions + predator detectionview math

A composite of the quality dimensions weighted by mention volume, then capped by predator / abuse-detection rules.

Reasoning

earned (posterior 0.091): indepRating=95(w0.04) claimAlignment=70(w0.28) vendorReply=63(w0.20) support=48(w0.12) buyAgain=90(w0.10) → trust 68

Capabilities

Key features

Workflow Management

Automates multi-step processes and routes tasks across your tools and team

Agent Builder

Builds autonomous AI agents that plan and execute multi-step tasks for you

No-Code & Low-Code

Builds apps and workflows visually with little or no programming required

App Builder

Builds working applications from plain-language descriptions without manual coding

The honest take

What users love & flag

Distinct themes surfaced across 377 reviews from 3 sources — each grounded in real review text, ranked by how often it comes up.

What users love8
Extensive app integrations with 3000+ platforms
Visual drag-and-drop workflow builder
Custom API integration capabilities
Generous free tier limits
Powerful automation flexibility for complex scenarios
Better pricing than competitors like Zapier
Strong workflow visualization and monitoring
Ability to handle complex routing and conditional logic
What users flag9
Platform instability and frequent breakdowns
Workflows stop working unexpectedly
Slow and unresponsive user interface
Complicated setup process for simple tasks
Difficulty reaching customer support
Billing issues and unexpected charges
Poor documentation and guidance
Bugs and errors even with correct configurations
Performance degradation over time

Questions

Frequently asked

What is Make?

Make is a visual automation platform that helps businesses build and manage AI automations across 3,000+ app integrations without coding limits. It allows users to connect their entire tech stack, deploy AI agents, and automate workflows through drag-and-drop interfaces, code-based development, or AI-powered prompts.

Is Make free to use?

Yes, Make offers a free plan with no time limit and no credit card requirement. This allows users to build and test automations before deciding whether to upgrade to paid plans.

How many apps can Make integrate with?

Make supports over 3,000 pre-built app integrations including popular platforms like OpenAI, HubSpot, Salesforce, NetSuite, Slack, and Monday.com. It also supports custom API connections for proprietary applications that aren't in their pre-built library.

What are the three ways to build automations in Make?

Make offers three methods for building automations: a visual drag-and-drop interface for non-technical users, code-based development for developers who need more flexibility, and AI-powered prompt creation where users can describe their workflow requirements in natural language.

What types of AI agents can Make deploy?

Make can deploy AI agents that perform intelligent tasks like data processing, lead management, customer onboarding, and cross-system synchronization. These agents go beyond simple task automation to handle more sophisticated decision-making processes across various business functions.

What business functions can Make automate?

Make supports automation across IT operations, marketing, sales, finance, customer experience, and human resources functions. Specific use cases include lead management, CRM synchronization, sales pipeline processes, IT monitoring, incident response, and HR processes like employee onboarding and offboarding.

Is Make secure for enterprise use?

Yes, Make provides enterprise-grade security features including SOC 2 Type II compliance, GDPR compliance, encryption, and single sign-on (SSO) capabilities. It integrates with both cloud-based and on-premise systems to meet various enterprise security requirements.

What platforms is Make available on?

Make is available as a web-based tool and also has an iOS mobile app, allowing users to manage their automations from different devices and platforms.

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